B2B Lead Nurturing
Research suggests that 80 percent of B2B sales occur after at least five follow ups, so nurturing leads is crucial!
However, even in the best organisations, many sales leads are not followed up at all. This means that there are huge numbers of deals which are never realised, simply because there’s no formalised process of lead nurturing. Sales teams will usually focus on the quick wins but also need a pipeline of leads to be continually developed in the background. We can implement that process for you, reporting on progress as we go so you can track the results.
Our Lead Nurturing Approach
We are experts in lead nurturing. With every demand generation campaign we take a prospect on a journey from first contact, to the point where they are fully qualified and ready to sell to.
Keep your team where they perform best - in front of clients, as we develop your pipeline in the background with our B2B lead nurturing solution.